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Welcome to the Official Home of Mold Craft Fishing Products, Home of the Original SOFT HEADô Lures

To all of our friends, dealers, distributors and Soft Head fans.

I have begun the journey of writing a book about my father and his life. And his contribution to the fishing industry.
Please take a moment to put down in writing anything that you would like to contribute. Funny, sad, outrageous or just a fish story.
Two sentences or 10 pages. Stories included in the book will receive one of these numbered memorial lures.
You may email your submissions to softhead2@aol.com


Frank Johnson Sr. Memorial Wide Range Softhead

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For a Printable Version of Our Current Catalog Please Click Here (PDF 1.4mb)

501 NE 28th Street • Pompano Beach, FL 33064 • PHONE (954) 785-4650 • FAX (954) 786-9232 • EMAIL: softhead2@aol.com
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